The Facts

• Gas station media includes pump tops (static and digital), nozzles, hose talkers.
• Advertising enhancements can include branded squeegees, Lucite holders, coupon tear-offs, pump stickers, canopy graphics.
• Ancillary advertising options can include icebox advertising, window clings, coffee sleeves, point-of-sale signage, posters, street decals, floor graphics and bathroom ads.
• Available nationwide, though some types of gas station media are not as widespread.

Advantages

•  Provides long exposure to ads during low distraction moments: Consumers spend an average of three to five minutes at the gas pump.
•  Effective way to reach large numbers of busy people as they move about the marketplace.
• Can be targeted nationally, regionally, by state, DMA, zip code / radius, etc.
• Helps drive consumers to local retailers.