The Facts

• Video, animation or static images projected on to large spaces (e.g., building walls, etc.); turns any surface into a spot for your ad.
• Very effective for evening advertising.
• Can include interactive components such as street teams, texting, Bluetooth, video games, etc.
• One of the largest advertising formats available.

Advantages

• High impact advertising; creates massive awareness.
• Great clarity.
• Enormous reach in heavily trafficked areas.
• Can be targeted down to specific zip codes and neighborhoods.